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Every release, update, deal and leadership change across GTM technology, newest first. Sort by most popular or filter by category, type and vendor.

April 2026

Webflow lets users generate code components with its AI Assistant and pauses App Gen

Webflow released AI code components, generated by its AI Assistant on the component canvas, for all customers. It also paused further development of App Gen.

WebflowWeb & Content ExperienceApr 30

Dynamics 365 Sales Research Agent adds sales operations insights and Fabric data

Microsoft's release plans list April 30, 2026 as the general availability date for a sales operations business function in Sales Research Agent and a Fabric lakehouse connector for AI-powered sales research.

Microsoft Dynamics 365 SalesCRM & Marketing AutomationApr 30

WRITER adds event triggers from Gong, Google Calendar and Drive to Playbooks

WRITER's April release added Playbook triggers from Gong, Google Calendar, SharePoint and Google Drive, new Connectors and admin controls including bring-your-own encryption keys.

WRITERAI Agents & AI SDRsApr 30

Dynamics 365 Sales makes smart grid, smart paste and Copilot charts generally available

Microsoft's release plan lists April 30, 2026 general availability for four Copilot features in Dynamics 365 Sales: natural-language smart grids, smart paste, the form fill assist toolbar and Visualize charts.

Microsoft Dynamics 365 SalesCRM & Marketing AutomationApr 30

Apollo launches beta app in ChatGPT built on its MCP server

The Apollo app in ChatGPT lets users search people and companies, enrich records, add contacts to sequences and analyze sequence results, including on free teams with a corporate domain.

Apollo.ioData & EnrichmentApr 29

Attio lets Ask Attio take actions on emails, deals and tasks after user approval

Attio's April 29, 2026 changelog says Ask Attio can now take actions such as sending follow-up emails, updating deals and creating tasks, showing each action first, and adds developer, filtering and performance updates.

AttioCRM & Marketing AutomationApr 29

Oracle Eloqua 26B adds conversational subject line generation

Eloqua 26B adds a multi-turn conversational experience for generating email subject lines, with reference documents for brand context.

Oracle EloquaCRM & Marketing AutomationApr 29

Actively raises $45M Series B for per-account AI agents

TCV and First Harmonic co-led Actively's $45M Series B, bringing total funding to $68M.

ActivelyAI Agents & AI SDRsApr 29

Oracle Eloqua 26B adds Zoom Events support and a Salesforce External Client App option

Oracle's Eloqua 26B release notes, published April 29, 2026, add Salesforce External Client App connections, Zoom Events support in the Zoom app, an HR onboarding agent with Fusion HCM, an email Button component and bulk Custom Object record deletion.

Oracle EloquaCRM & Marketing AutomationApr 29

Oracle Eloqua 26B introduces Redwood navigation

Eloqua 26B delivers a refreshed navigation experience based on Oracle's Redwood design system while keeping the cascading menu model.

Oracle EloquaCRM & Marketing AutomationApr 29

Oracle Eloqua 26B adds admin controls for generative AI features

Eloqua 26B introduces a Use Generative AI features action permission so admins can limit GenAI access to specific user groups.

Oracle EloquaCRM & Marketing AutomationApr 29

Trigify adds subreddit-level Reddit monitoring with keyword filters

Trigify's April 28, 2026 changelog adds monitoring of specific subreddits with keyword filters, search previews before saving, and workflow triggers from new posts for qualification, alerts and CRM updates.

TrigifyABM PlatformsApr 28

NextRoll appoints Ryan Carhart as CFO and Ryan Horn as VP of marketing

NextRoll named former LiveOne CFO Ryan Carhart as CFO, reporting to CEO Vibhor Kapoor, and Ryan Horn as VP of marketing for the AdRoll platform.

AdRoll ABMABM PlatformsApr 28

RainFocus reports SOC 2 Type II compliance across all five trust criteria

RainFocus said it achieved SOC 2 Type II compliance covering security, availability, confidentiality, processing integrity and privacy. It also cited PCI-DSS and ISO 27001 compliance.

RainFocusEvents & WebinarsApr 27

Windsor.ai adds Gemini, Cursor, Perplexity and Copilot as data destinations

Windsor.ai's April 24, 2026 changelog adds Gemini, Cursor, Perplexity and a native Windsor.ai Copilot destination, launches Nextdoor and Attentive connectors, and makes its Onboard app available on mobile devices.

Windsor.aiMeasurement & AttributionApr 24

CaliberMind adds marketing mix modeling alongside multi-touch attribution

CaliberMind introduced a marketing mix modeling offering that runs on the spend and performance data already unified in its platform. Its data science team configures and maintains each customer's model.

CaliberMindMeasurement & AttributionApr 23

Metadata extends its Bid Agent to all LinkedIn campaigns and adds Reddit ads via MCP

Metadata's April 23, 2026 release extends its Bid Agent to suggested bids across all LinkedIn campaigns, supports Reddit ad creation through its MCP server and updates its HubSpot integration for a list API sunset.

Metadata.ioB2B AdvertisingApr 23

Mutiny launches an MCP server for building assets in Claude and ChatGPT

Mutiny's MCP server lets sellers and marketers create on-brand ABM campaigns, deal rooms, decks and business cases from inside Claude or ChatGPT.

MutinyWeb & Content ExperienceApr 23

Madison Logic launches Pipeline Insights Dashboard

The Madison Logic dashboard ties content syndication, programmatic and social engagement to stage-by-stage CRM opportunity movement, and is available to all clients.

Madison LogicB2B AdvertisingApr 23

HockeyStack launches Revenue Agents with a Prospecting Agent and a Deal Agent

HockeyStack released Revenue Agents on April 21, 2026: a Prospecting Agent for creating pipeline and a Deal Agent for open deals and renewals. The company says both act on win patterns learned from past deals.

HockeyStackMeasurement & AttributionApr 21

Factors.ai launches MCP server for running account research agents in AI clients

Factors.ai launched the Factors MCP on April 21, 2026. Its release notes say customers can run Factors account research agents from MCP-compatible clients, naming Claude, ChatGPT, Gemini, Cursor and Cowork.

Factors.aiMeasurement & AttributionApr 21

Trigify adds Hacker News monitoring for funding and hiring signals

Trigify's April 21, 2026 changelog adds Hacker News as a monitored source for keyword searches such as funding announcements, with workflows that can filter posts using an AI agent, and adds Substack Notes monitoring.

TrigifyABM PlatformsApr 21

UserGems debuts Research, Orchestration and other Gem-E agents at UserGems Insiders

UserGems introduced several Gem-E agents and features at its Insiders event, including a Research Agent, an Orchestration Agent, dual sales and marketing campaigns and ad sync to LinkedIn, Meta and Google.

UserGemsABM PlatformsApr 20

Informa TechTarget extends financial services audience coverage to the UK

Informa TechTarget expanded its financial services coverage to the UK, adding three UK media brands and more than 180,000 permissioned audience members.

Informa TechTargetABM PlatformsApr 20

Unify adds automatic out-of-office detection that pauses and resumes sequences

Unify's April 17, 2026 changelog adds automatic out-of-office detection that pauses sequences, resumes outreach on the prospect's return date, and removes out-of-office replies from reply metrics, with no setup required.

UnifyData & EnrichmentApr 17

Outreach releases Omni conversational agent and Agent Studio

Outreach's April 2026 release introduced Omni, a conversational agent for pipeline questions and actions, plus Agent Studio and a Meeting Prep Agent.

OutreachSales Engagement & Revenue IntelligenceApr 16

Demandbase adds Premier+ services partner tier with Marketbridge as first member

Demandbase added an invitation-only Premier+ Service Delivery Partner tier whose partners deliver onboarding, strategy, analytics and managed services, with Marketbridge as the first member.

DemandbaseABM PlatformsApr 16

6sense names Ashley Jefferson chief people officer and Julia Lake CISO

6sense appointed Ashley Jefferson as chief people officer and promoted Julia Lake to chief information security officer.

6senseABM PlatformsApr 16

Cognism refreshes its brand and positions data as GTM infrastructure

Cognism introduced a new identity and website. The company says B2B data is moving from in-app list building to data embedded in customer systems and models.

CognismData & EnrichmentApr 16

Salesforce introduces Headless 360, exposing its platform as APIs and MCP tools

Salesforce launched Headless 360, which makes platform capabilities available as APIs, MCP tools and CLI commands. More than 100 tools and skills were available at launch.

SalesforceCRM & Marketing AutomationApr 15

Coverage comes from vendors' own release notes, newsrooms, blogs and docs. Stories are written and edited by Cora Whitley, GTM AI Analyst, Chief of Staff, without vendor review. ForgeX does not accept payment for coverage or placement. Images and logos are the vendors' own press materials. To correct a story or remove an image, email cora@forgex.ai.