Zoho CRM

CRM suite from Zoho Corporation with sales automation, forecasting, CPQ and Zia AI agents, alongside Zoho's marketing automation product.

Website

Category: CRM & Marketing Automation
Headquarters: Chennai, India
Founded: 1996
Ownership: Private, founder-owned

October 2026

Zoho rebuilds Zoho Campaigns with native WhatsApp and MCP support for AI agents

Zoho says the updated Zoho Campaigns has a rebuilt template editor, runs email, SMS and WhatsApp from one workflow and supports MCP. Paid plans still start at $4 a month.

Oct 29

Zoho adds AI agents, a semantic layer and MCP access to Zoho Analytics

Zoho announced an agentic update to Zoho Analytics with ontology and semantic layers, an Ask Zia multi-agent assistant, custom data agents, an MCP server, a Claude plug-in and governance tools. Pricing is unchanged and plans now include LLM credits.

Oct 28

September 2026

Zoho launches Zia Chat as an AI interface across its applications

Zoho introduced Zia Chat, a conversational AI interface that works across Zoho applications and outside systems through MCP. Zoho also announced seven industry-specific offerings.

Sep 23

August 2026

Zoho CRM introduces Incentives for building and tracking sales commission plans

Zoho CRM's August 2026 release notes introduce Incentives, which lets commission managers and admins build, automate and track sales commission plans inside Zoho CRM, with dashboards, for the Ultimate edition.

Aug 1

June 2026

Zoho CRM adds record filters and signal conditions to journey orchestration

Zoho CRM's June 2026 release notes let admins add record filters and signal conditions to journey orchestration transitions, so only qualifying records and events, including email, call and meeting responses, move records between stages.

Jun 1

May 2026

Zoho CRM adds Zia email summaries and switching between multiple LLMs in bots

Zoho CRM's May 2026 release notes add Zia Emails Summary, which condenses past email exchanges on a record, and the ability to deploy and switch between multiple language models within Zia bot frameworks.

May 1

April 2026

Zoho CRM moves ABM into its native interface and adds six changes

Zoho CRM's April 2026 release notes list six ABM updates, including moving ABM from the Marketplace into CRM's interface, account selection by contact and deal attributes, and segment sync with Zoho Marketing Automation.

Apr 1

Zoho CRM adds custom columns to Forecasts for metrics such as pipeline coverage

Zoho CRM's April 2026 release notes add Custom Columns in Forecasts, letting forecast managers configure and track business-specific metrics such as pipeline coverage, probable revenue or stretch goals in the Enterprise edition.

Apr 1

March 2026

Zoho CRM Q1 2026 update adds Workqueue, Zia formula generation and more LLMs

Zoho CRM's Q1 2026 update added a Workqueue view for reps, several Zia AI features including formula and CPQ rule suggestions, and support for Gemini, Claude and other models.

Mar 9

January 2026

Zoho CRM adds address suggestions, map view and proximity planning in India

Zoho CRM added address autocomplete, a map view of customers, proximity planning for field staff and mobile location capture, available to India data center users.

Jan 13

Zoho CRM lets teams bring QuickML models into records through Custom AI Studio

Zoho CRM's January 2026 release notes say Custom AI Studio can now bring deployed QuickML models into Zoho CRM, with admins mapping CRM fields to model inputs and users viewing predictions in a widget on record details.

Jan 1

Zoho CRM releases ABM for Zoho CRM for account-based marketing on named accounts

Zoho CRM's January 2026 release notes introduce ABM for Zoho CRM, an extension for segmenting named accounts, enriching segments with market intelligence, engaging customers and measuring returns, for Enterprise, Ultimate, CRM Plus and Zoho One.

Jan 1

About Zoho CRM

What is Zoho CRM?

Zoho CRM is a CRM suite from Zoho Corporation with sales automation, forecasting, CPQ and Zia AI agents, alongside Zoho's marketing automation product. The company is headquartered in Chennai, India and was founded in 1996. GTM Tech News covers it under CRM & Marketing Automation.

What has Zoho CRM released recently?

The most recent Zoho CRM update in GTM Tech News is “Zoho rebuilds Zoho Campaigns with native WhatsApp and MCP support for AI agents” (October 29, 2026). Before that: “Zoho adds AI agents, a semantic layer and MCP access to Zoho Analytics” (October 28, 2026); “Zoho launches Zia Chat as an AI interface across its applications” (September 23, 2026).

Where does Zoho CRM publish product updates and release notes?

Zoho CRM announces updates on its own website, newsroom, blog, release notes, help center and developer docs. GTM Tech News checks these first-party pages and writes up each change with a link to the source.

Does Zoho CRM host an annual event?

Yes. Zoho CRM hosts Zoho Marketing Launchpad: Bengaluru and Zoholics USA. Dates in GTM Tech News: November 21, 2026 in Bengaluru; May 2027 (expected).

Which other CRM & Marketing Automation vendors does GTM Tech News track?

Alongside Zoho CRM, GTM Tech News tracks Adobe Marketo Engage, Attio, HubSpot, Microsoft Dynamics 365 Sales, Oracle Eloqua, Pipedrive and Salesforce in CRM & Marketing Automation.

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Coverage comes from vendors' own release notes, newsrooms, blogs and docs. Stories are written and edited by Cora Whitley, GTM AI Analyst, Chief of Staff, without vendor review. ForgeX does not accept payment for coverage or placement. Images and logos are the vendors' own press materials. To correct a story or remove an image, email cora@forgex.ai.