Winningtemp adopts N.Rich for account-based go-to-market

N.Rich announced on January 15, 2026 that Winningtemp, a Stockholm-based employee feedback and engagement platform, has chosen the N.Rich platform for account-based marketing and sales. According to the announcement, Winningtemp wanted to add channels to its outbound marketing while keeping a close focus on its ideal customer profile. Winningtemp CMO Ylva Eriksson says that after three months N.Rich had helped the team identify and influence in-market accounts, and that Winningtemp has connected N.Rich to HubSpot so its data sits in one system. N.Rich says the partnership will also support Winningtemp's growth beyond the Nordics as it expands into new markets in EMEA.

The details

• Customer: Winningtemp, a Nordic employee feedback and engagement platform headquartered in Stockholm.
• Integration named: HubSpot.
• The CMO cites results after three months of use in identifying in-market accounts.
• Stated goal: support expansion into new EMEA markets beyond the Nordics.
• Quoted: Ylva Eriksson, CMO at Winningtemp.

Context

This is the second N.Rich customer announcement in our coverage, after Lime Technologies in December 2025, and was followed by Trapets on January 28, 2026. Later N.Rich items are product and research launches, including the Challenger GTM Study in April, the GTM Leader Dashboard in May and N.Rich AI for building GTM apps in September 2026.

Not disclosed

• Contract value or term
• Specific results metrics
• Which N.Rich modules Winningtemp uses
• Exact start date of the deployment