WRITER launches an AI CMO Council for enterprise marketing leaders

WRITER announced the AI CMO Council on May 5, 2026, describing it as a peer learning community for senior executives leading AI transformation in marketing. The council is co-chaired by WRITER CMO Diego Lomanto, Elizabeth van den Berg, head of WRITER's Global CXO Network, and Colin Kelton, newly retired Global CMO of Vanguard. Founding members include Nina Bibby of Barclays, Eric Schwartz of The Clorox Company and Lauren Wagner Boyman of KPMG Americas. WRITER says members will share experience on moving pilots into production, implementation across large organizations and playbooks for AI-native marketing.

The details

• Membership is open to enterprise CMOs, chief customer officers, chief growth officers and equivalent leaders.
• Members meet monthly in virtual roundtables and quarterly in person in New York, San Francisco and London.
• Topics include AI content creation and brand governance, agentic workflow automation, martech orchestration, data strategy and privacy, personalization and account-based marketing with AI.
• WRITER describes the council as a confidential space, with topics set by members.

Context

The council launch followed a run of WRITER product releases in our coverage, including WRITER Agent with Playbooks in November 2025, an agent Skills creator with 200 business Skills in March 2026 and event triggers from Gong, Google Calendar and Drive in April. WRITER also named its first chief customer officer in January and first COO in February. Later it released Palmyra X6 in August and an Enterprise Brain context layer in September.

Not disclosed

• Total number of founding members
• Membership fees or criteria for selection
• Whether members must be WRITER customers