Webflow releases a Google Ads app for managing campaigns inside Webflow

On January 26, 2026, Webflow announced that Google Ads for Webflow is available in the Webflow Marketplace. The app brings Google Ads campaign setup and management into Webflow, including goals, creative and budgets. It also upgrades measurement through improved tagging and conversion insights, and supports Performance Max campaigns. Webflow positions the app around combining acquisition, performance and brand in one product and links it to a broader partnership with Google.

The details

• Campaign goals, creative and budgets can be managed inside Webflow.
• The app upgrades tagging and conversion insights for Google's AI bidding.
• Performance Max campaigns are supported.
• New Google Ads advertisers can earn $500 in credit after spending $500 within 60 days, subject to terms.
• The app is installed from the Webflow Marketplace.

Context

Webflow has expanded marketing features beyond site building over the period, adding a Marketo forms app in March 2026 and unveiling Campaigns at Webflow Conf on September 2, 2026. Campaigns, which builds landing pages and ads and ties results to pipeline, became available for purchase as a standalone product on October 20, 2026.

Not disclosed

• Whether the app costs extra beyond Google Ads spend.
• Which Webflow plans can install the app.
• Whether campaign performance data is shown in Webflow Analyze.