Webflow adds analytics data and a Google Gemini connector to its MCP server

Webflow updated its MCP server on October 15, 2026 so agents can read site performance data from Analyze, Optimize and AEO Analytics. According to the update page, agents can query page-level traffic and goal data, read Optimize experiments and their results, and see the pages LLM crawlers request most along with tracked prompts and how answer engines responded. Google Gemini now connects to Webflow through the MCP server, joining Claude and ChatGPT as supported connectors. Webflow says Gemini support for Enterprise plans is in development. A Team Administration capability lets agents or scripts invite people, change roles and remove access to workspaces and sites.

The details

• Analyze data available to agents includes page-level traffic and goal data.
• Optimize experiment results are readable through the MCP server.
• AEO Analytics exposes the pages LLM crawlers request most and answer engine responses to tracked prompts.
• Google Gemini joins Claude and ChatGPT as an MCP connector, with Enterprise plan support still in development.
• Team Administration covers inviting users, changing roles and removing access.

Context

This is the third Webflow MCP update in our coverage since July 2026, following MCP 2.0 on July 21 and a later update adding interactions and Webflow Cloud tools. Webflow made Campaigns available for purchase five days later, on October 20. The AEO data draws on the AEO Analytics product Webflow opened to Enterprise customers in May 2026.

Not disclosed

• Which Webflow plans include Analyze, Optimize and AEO Analytics data through MCP
• A date for Gemini support on Enterprise plans
• Rate limits for MCP queries