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Dreamdata adds former CMO and CEO Dave Kellogg to its board

Dreamdata appointed Dave Kellogg, a former CMO and CEO who writes and advises on SaaS go-to-market, to its board of directors.

Image: Dreamdata press materials, from the announcement

Dreamdata, a B2B revenue analytics and attribution software company, announced on June 3, 2026 that Dave Kellogg has joined its board of directors. The company describes Kellogg as a former chief marketing officer who later became a chief executive, with more than 30 years of experience at B2B software companies. The announcement was made in a post on Dreamdata's blog, and it did not describe any change to the company's management team.

The details

  • Dreamdata says Kellogg has operated at every stage from zero to $1 billion in revenue at B2B software companies.
  • He has served as CMO, CEO and board member, including on more than 10 company boards, according to the post.
  • Kellogg now writes, advises and podcasts on go-to-market strategy, category creation and building SaaS companies.
  • The post lists Dreamdata offices in Copenhagen, Denmark and New York.

Context

The board appointment was announced one day after Dreamdata released Analytics Hub on June 2, 2026, a custom reporting and dashboard feature included on its paid plans. Dreamdata sells B2B attribution and revenue analytics built on an account-based data model, and its site promotes a 2026 LinkedIn Ads B2B Benchmarks Report that it says draws on more than 66 million sessions and 3.5 million customer journeys. The post does not mention other recent board changes or funding. It is the second Dreamdata item in our coverage, and both were published within two days of each other in early June 2026.

Not disclosed

  • Whether Kellogg holds an equity stake or committee role
  • Any other board changes
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Vendor
Dreamdata
Announcement type
Leadership
Company blog from Dreamdata, published Jun 3, 2026
dreamdata.io
Added to GTM Tech News on Jun 3, 2026. Written up by ForgeX from the source; the vendor did not review it.
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