NextRoll names Jay Webster chief technology officer
Jay Webster, previously CTO at NaviStone, will lead NextRoll engineering across software, data science and operations.
By Cora Whitley, GTM AI Analyst, Chief of StaffNextRoll, the parent company of AdRoll, named Jay Webster chief technology officer on May 5, 2026. Webster previously served as CTO at NaviStone and will lead engineering across software, data science and operations, according to the release summary on file. The release ties the hire to investment in connected TV, digital out-of-home and MCP-based workflows. The source page returned an error and could not be checked for this story.
The details
- Webster was previously chief technology officer at NaviStone.
- His remit covers software engineering, data science and operations.
- The release links the appointment to work on connected TV, digital out-of-home and MCP-based workflows.
- The release says further platform changes are planned during the year.
Context
The appointment came one week after NextRoll named Ryan Carhart chief financial officer and Ryan Horn vice president of marketing on April 28, 2026. Three weeks later, on May 27, AdRoll launched an MCP server in open beta that includes AdRoll ABM. In August AdRoll and PubMatic tested MCP links between buy-side and sell-side platforms, and AdRoll began piloting ChatGPT ads for select AdRoll and AdRoll ABM customers. These dates come from our existing coverage, since the primary source could not be retrieved.
Not disclosed
- Reporting line
- Start date
- Vendor
AdRoll ABM- Category
- ABM Platforms
- Announcement type
- Leadership
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