Seismic and Highspot sign agreement to merge under the Seismic name

Seismic announced on February 12, 2026 that it had signed a definitive agreement to merge with Highspot. Once closed, the combined company will operate as Seismic and be led by Seismic CEO Rob Tarkoff, with Highspot founder and CEO Robert Wahbe joining the board. Permira, through funds it advises, has invested in Seismic since 2020 and will remain the controlling shareholder. The transaction is subject to customary closing conditions and regulatory approvals, and the companies will operate independently until closing, with both platforms supported thereafter. Seismic says the combined company intends to deliver an AI platform spanning enablement, content, learning, coaching, analytics and insights across the revenue lifecycle.

The details

• Seismic and Permira are advised by Latham and Watkins, with Skadden as financing counsel and Fried Frank as tax counsel.
• Financial advisors are Qatalyst Partners, Wells Fargo Securities and J.P. Morgan Securities.
• Jason Thorn, Managing Director at Permira, is quoted.
• Seismic describes itself as trusted by approximately 2,000 organizations.
• Both platforms will continue to be supported after the deal closes.

Context

This agreement opens Seismic's 2026 run in our coverage. Six days later Seismic shipped its Winter 2026 release with Page Builder Agent and MCP support. The merger closed on August 18, 2026, and the existing write-up notes Seismic now sells Highspot as Highspot by Seismic. Later items include a new CPTO in September and the Deal Agent, Library Agent and Seismic Compliance launches in October.

Not disclosed

• Purchase price or valuation
• Expected closing timeline
• Integration plan for the two product lines
• Impact on pricing for existing customers