Intentsify names Devon Wellbrock general manager of QuantumDemand

Intentsify appointed Devon Wellbrock as General Manager of QuantumDemand on September 1, 2026. QuantumDemand is the company's AI buying group activation solution. Intentsify says Wellbrock has more than 20 years of experience in B2B demand generation, account-based marketing, intent intelligence and enterprise go-to-market strategy. She will lead QuantumDemand strategy and growth, go-to-market execution, customer adoption and partnerships, and guide product development with Intentsify's product and executive teams.

The details

• Her initial focus is expanding QuantumDemand beyond its launch and making sure customer feedback shapes the product.
• QuantumDemand combines buyer identity, solution-level intent, buying group behavior and marketing engagement into a view of purchase readiness.
• Intentsify says QuantumDemand is also meant to supply context for AI agents and autonomous workflows.
• The announcement does not name Wellbrock's previous employers.

Context

Our coverage records the launch of QuantumDemand for enterprise buying group activation on August 11, three weeks before this appointment, and the August 18 availability of Intentsify buyer intent data inside Clay. The release describes QuantumDemand as newly launched and available now. Wellbrock said the work is about showing marketers "which activity actually matters to a buying decision." The release lists other recent Intentsify news, including the launch of Buying Group Intent data.

Not disclosed

• Prior employers
• Whether the role is newly created