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Intentsify extends B2B audience coverage to Canada

Intentsify added Canadian audience coverage through Environics Analytics, starting with activation on The Trade Desk.

Image: Intentsify press materials, from the announcement

Intentsify announced on March 5, 2026 that it is extending its B2B audience products to cover Canada. The company is working with Environics Analytics, a Canadian marketing and analytics services company, to distribute its audiences across major ad platforms in Canada, starting with The Trade Desk. Intentsify says nearly one million Canadian companies and more than 10 million Canadian professionals are now reachable through its audience products. Its syndicated, custom and raw audience data now include Canadian coverage, using the same intent signals and buying group data that power its other audiences. Intentsify describes itself as the only intent data provider with this level of Canadian coverage.

The details

  • Distribution in Canada runs through Environics Analytics.
  • The Trade Desk is the first activation platform; others were not named.
  • Coverage includes nearly one million Canadian companies and more than 10 million professionals.
  • Syndicated, custom and raw audience products all include Canadian data.
  • Environics Analytics is the exclusive provider of LiveRamp technology and services in Canada and an affiliate of Bell Canada.

Context

The Canada expansion followed Intentsify's acquisition of contact data provider Salutary Data (January 27, 2026). Intentsify later launched 700 prebuilt audience segments and Audience Explorer (April 15, 2026), the QuantumDemand buying group activation product (August 11, 2026) and an MCP connection for its intent data in Claude and ChatGPT (October 20, 2026).

Not disclosed

  • Pricing for Canadian audiences
  • Timeline for platforms beyond The Trade Desk
  • Whether French-language content signals are included
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Announcement type
Company
Newsroom from Intentsify, published Mar 5, 2026
intentsify.io
Added to GTM Tech News on Mar 5, 2026. Written up by ForgeX from the source; the vendor did not review it.
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