DemandScience names Chris Moody chief GTM evangelist

On July 15, 2026, DemandScience announced the appointment of Chris Moody as Chief GTM Evangelist. According to the release, Moody will lead market education and thought leadership on changes in B2B go-to-market execution, as AI, fragmented buyer journeys and declining signal quality challenge platform-centric approaches. The company says he will shape that discussion through research, customer engagement and industry education. Moody has more than two decades of B2B marketing leadership and was most recently Chief Evangelist at Demandbase. He previously held senior roles at TOPO, Stax, Cheetah Digital, GE Digital, Oracle and Red Hat, and is based in Raleigh, North Carolina.

The details

• Moody's title at DemandScience is Chief GTM Evangelist.
• He was most recently Chief Evangelist at Demandbase.
• His earlier roles include positions at TOPO, Stax, Cheetah Digital, GE Digital, Oracle and Red Hat.
• DemandScience CMO Bill Hobbib is quoted on the appointment.
• DemandScience says it is used by more than 900 global brands and is based in Danvers, Massachusetts.

Context

DemandScience made several announcements in the weeks around this hire. One week later, on July 22, it relaunched Ionic as an intelligence layer for revenue teams, and on July 29 it announced a partnership with ZoomInfo. Earlier in 2026 it launched Content-IQ for AI visibility and partnered with HG Insights and GTM Fabric on propensity audiences. In December 2025 it published a survey on marketers' trust in intent signals.

Not disclosed

• Who Moody reports to
• Specific research programs he will lead
• Start date