How many B2B marketing teams have no plans for an AI roadmap?
According to the ForgeX Research The AI+ABM Inflection Point (2025), 34% of surveyed B2B marketers said their organization has no plans at all to create an AI roadmap.
Who was asked
B2B marketing professionals (115 qualified responses).
Methodology
An online questionnaire, fielded from March 11 to April 11, 2025, garnered 142 total responses. After excluding incomplete, unqualified or duplicate responses, 115 qualified responses remained in the data set.
Source: The AI+ABM Inflection Point, ForgeX Research, 2025, page 21.
Cite this stat
Citation
ForgeX Research. The AI+ABM Inflection Point. 2025. forgex.ai/research/the-ai-abm-inflection-point-report
In an article or report
34% of surveyed B2B marketers said their organization has no plans at all to create an AI roadmap. (ForgeX Research, The AI+ABM Inflection Point, 2025, n=115)
On a slide
Source: ForgeX Research, The AI+ABM Inflection Point (n=115)