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Aligning Marketing and Sales Planning

How can I build one plan that marketing and sales both own? After the executive team sets the destination, marketing and sales each build the plan that is supposed to get there, and they usually build them separately and reconcile too late. ForgeX helps marketing and sales leaders construct a single planning process where targets, segments, and coverage are agreed before budgets are committed.

What's included

  • Practitioner-led, built around your team's actual program — not generic templates.
  • Frameworks and benchmarks drawn from ForgeX research with 1,000+ B2B GTM practitioners.
  • Hands-on training, advisory, and implementation support tailored to your stage of maturity.

Who it's for

B2B marketing, demand-generation, and revenue-operations teams running or scaling account-based programs.

Next step

Talk to ForgeX about scoping an engagement.

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